The coolheaded space scrapper abovewas createdwith brick from Lego Friends ’ Butterfly Beauty Shop , Olivia ’s Invention Workshop , Stephanie ’s Cool Convertible , and Emma ’s Fashion Design Studio . It proves one thing : libber criticizing the novel Lego Friends sets just do n’t get it .
When I first saw the raw and controversial Lego Friends I hated it too . It was n’t the color — I like the colouration — but those stupid figurines and the branding . I receive them as nauseating as the branding and styling of doll like the Bratz . How could Lego reason that they spent millions in researching these ? They were horrible and stereotyping .
Except they are not . Not really , after you play with them .
The pieces on the sets are fine . They are just Lego pieces . Interchangeable , functional , flexible . achromatic . They are not special for fille . The education are alright too . Sure , they are for making a beauty shop or a pastel convertible . But kids do n’t have to travel along them .
In fact , they will break them and produce new stuff , as it always has happened . That ’s the whole point of Lego .
I know because I ’ve been work up them since the tardy 70s , thegolden epoch of Lego , when I was a little kid putting brick together with my brothers and my sister .
This undercover underground facility guards all Lego sets ever made
A backdoor to any kid’s rooms
Yes , the stigmatisation and the figurines still suck . They are “ girly ” . They are far from the Lego ideal , a toy that cross through genders and generations , treating everyone every bit . Thisgenius ad is a ripe proofof this ideal . Does Lego believe that there should be Lego for boy and Lego for female child ?
The Lego Girl Who Melted My Heart — and Will Melt Yours
No . Their most democratic circle — Lego City , Pirates , Castle , etc.—are bought for both boy and girls . They are gender achromatic . parent buy them and tyke are well-chosen with them .
The means I see it , Lego Friends was created to struggle the distinctive toys for female child , stupid and gimcrack . The dreadful Bratz and Barbies of this humans . Those are the plaything that many daughter are necessitate for . parent , old siblings or fellowship may endeavor to point them away from those brainless miniature and fail . Just the same agency they hear to manoeuver boys from other brainless toys and die . At the conclusion of the day , many girls desire the Bratz or whatever is in way that twelvemonth . And many son want a beeping reproduction of the Millennium Falcon . At the end of the day , they are useless slice of plastic .
But Lego Friends , as Lego Star Wars or Lego Harry Potter or Lego Sponge bob , are a way to trade Lego to a encompassing consultation . To agitate the dazed toys . To give shaft to work up anything to all those kids . All of the sudden , child who would never consider neutral Lego themes , like Lego City or Lego Castle , want these Lego sets . They want the walls of Hogwarts and the precious pastel convertible security .
And that ’s estimable .
After two Day , what was Harry Potter or Friends or Star Wars terminate being Little Jane ’s generic nerveless automobile or Little Joe ’s generic distance aeroplane .
The fact is that kids do n’t give a damn about instruction when it comes to building toys . They just build and destroy and work up and destruct and work up . After a month , everything ends in the same pile and it ’s all pieces to build gaga stuff .
Anyone who has played with Lego knows this .
Fighting back the brainless toys
Lego Friends is a big tool to fight the stupid toys , an alternative for parent to move girl from Bratz to Einstein . That ’s what counts .
Those branded motif are dandy John Cash cows for Lego , sure , but they are also the means kids get into Lego . They are a backdoor . Once the radioactive Lego brick bites them , they become hooklike . The next time they will need one Lego go under just because it seems coolheaded or more complicated . The space shuttle . A Lego God Almighty building . A Technic motorcar . Both girl and boy would pick those and build whatever they want with them .
ThisBrothers Brick review of these new setsreminded me that it just does n’t matter what ’s on the box cover . What matters is what kids create with them .
So no , Lego Friends is not an onrush or a way to inflict roles . It ’s incisively all the opposite . They are the ally , not the enemy . Because , fortunately , building things using your imagination does n’t have anything to do with sex activity .
The rest is just an unreal argumentation from people who are clueless about the true nature of this toy , which has been play for decades by son and girl likewise . A toy that almost died , killed by franchises that sell stupefied , passive plastic gadget that require no creativity . Friends — like Star Wars or Indiana Jones or Harry Potter — is Lego ’s way to fight those toys back .
feminismGirlsLego
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